funny by accident.

social media, tech, food and wine in a world that takes itself too seriously.

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  • @Sharayray tweets, a lot.
  • my first job: windsor waterworks. you're gonna get wet!

    • 21 Mar 2011
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    • Funny by Accident Sonoma County
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    via youtube.com

    My first job was a cashier at Windsor Waterworks back in the late 90's as a cashier in the gift shop

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  • more birds have fallen from the sky dead.

    • 10 Jan 2011
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    • Geyserville Sonoma County birds dying birds fall from sky
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    Media_httpwwwpressdem_aqbnw
    via pressdemocrat.com

    Cannot wait to see this all figured out!

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  • hey #sonoma friends - we are trending!

    • 30 Nov 2010
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    • Funny by Accident Social Media Sonoma County
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    A first - Sonoma is a trending tweet in the San Francisco area! Seems like @California has some promotion at the Sonoma Lodge that they are promoting on Twitter and people are talking about William Sonoma. Not anything exciting, but still kinda cool! 

    Screen_shot_2010-11-30_at_7

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  • the top 5 reasons you NEED to be at #WOW10!

    • 26 Aug 2010
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    • Collaborize Democrasoft Robert Scoble Shel Israel Sonoma County Wisdom of We
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    The TOP 5 REASONS You NEED to be at Wisdom of We 2010 Seminar & Tweetup:

    5. Free food and wine – what’s not to love about that?

    4. You will learn something about social media and community – c’mon you know you haven’t learned much since you graduated.

    3. Meet new people and network – face it you don’t have a date on Friday September 10th

    2. Free delicious food and top Sonoma County wines – you’ll be in the middle of wine country, did you not see that the first time?!

    1. Two of the most influential rad tech dudes in the world are going to be in Santa Rosa! What?! Yep Santa Rosa, not Paris or New York…..Wine Country Baby!

    0.5. Tickets are ONLY $25.00 - yeah, that includes the seminar AND the tweetup... See #5 & #2!  

     

    Wow10_logo

     

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  • @scobleizer & @shelIsrael together again for a naked reunion at #WOW10.

    • 11 Aug 2010
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    • #WOW10 Collaborize Community Democrasoft Robert Scoble Shel Israel Sonoma County Widsom of We Wine Tasting
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    In 2006, a book called Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers revolutionized the online community and helped blogging become a way of life. The co-authors, Shel Israel and Robert Scoble have become leading social media icons and leaders, both online and offline.

    On Friday, September 10th the two will reunite to speak for the first time in over two years in an event we are calling Wisdom of We 2010 or #WOW10 if you are on Twitter. This is the first event ever in Santa Rosa with this caliber of speakers and presenters in social media.

    Shel Israel #WOW10

    Shel Israel (aka @shelisrael on twitter) is the author of Twitterville and editorial contributor to BusinessWeek, Dow Jones Co, and FastCompany.tv

    The two authors will be a part of a round table discussion panel (other speakers are in the process of being finalized), answering questions about where the future of collaboration, online communities and social networking is headed, discussing real world examples of people coming together, best practices, and answering questions from the audience (both in person and via Twitter).

    Wisdom of We 2010 is taking place at the Hilton Sonoma Wine Country in Santa Rosa, Ca. just a short drive from San Francisco, in the middle of Wine Country. We are expecting a sold out event and tickets are in high demand, so register now at http://wow10.eventbrite.com/

    Of course, it isn’t a social media event without a tweetup. And it isn’t Sonoma County without some wine, so after the panel discussion, there will be a wine tasting reception on the patio at the Hilton, overlooking the city of Santa Rosa. There will be a few social media games and surprises that I will blog about soon.

    Robert Scoble (aka @Scobleizer on twitter) is a tech evangelist who has worked for Microsoft, Fast Company and is currently at Rackspace

    We have kept the event extremely affordable for everyone and tickets are on sale now for a mere $25.00 for both the seminar and the tweetup, which includes; wine, pre-seminar and local cheeses, charcuterie and wine tasting during the tweetup.  If you want to stay later, the Nectar Lounge at the Hilton has some amazing cocktails and is a great place to grab breakfast the next morning. They also are giving away a great deal on hotel rooms for attendees, just call 1-800-HILTONS (booking website coming soon) and let them know you will be attending the event.

    We are looking for amazing businesses who would want to help sponsor this event, so please email me at sray@democrasoft.com if you would like more information on our sponsorship packages!

    We look forward to seeing you there!

    +Shana via Democrasoft & Wisdom of We Blog

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  • #RRVSingleNight Contests!

    • 10 May 2010
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    • Adventure Lots Next Generation Wine Online Contest Russian River Valley Single Night Social Media Social Media Contest Social Media Marketing Sonoma County Two Five Media Wine Wine Events
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    Each week we will be holding two different social media contests for you to win tickets to our Single Night event on June 5th.  One on Twitter at @NextGenWine and one on Facebook.

    Facebook:

    Every Monday until the event we will be adding an image to the photo album, “Single Night Contest” and  we want you to share the image of the week with your Facebook friends and leave a comment about what you love most about the Russian River Valley. We will pick one of the commenter/sharers at random to win a ticket to Single Night in the Russian River Valley on June 5th at C. Donatiello Winery. 

    Twitter:

    Every Monday until the event we will be adding an image to Twitpic and we want you to leave a comment about what you love most about the Russian River Valley.  Make sure to leave it on the Twitpic image and add the hashtag #RRVSingleNight.  These are both mandatory for you to be eligible to win! We will pick one of the commenters at random to win a ticket to Single Night in the Russian River Valley on June 5th at C. Donatiello Winery. 


    Click here to find out more info about the event.

    Cheers!

    One Facebook/Twitter Winner per week. Only one entry per person, per social network, per week.  Members of the Russian River Valley Winegrowers cannot be eligible to win.

    I am getting more excited about this event by the day!  I hope you are too. :)


    +Shana.

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  • @NextGenWine's first video featuring Chuck, winemaker @ Hop Kiln Winery.

    • 21 Apr 2010
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    • Adventure Lots Auction Lots Chuck Mansfield Hop Kiln Next Generation Wine Russian River Valley Single Night Sonoma County
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    I have been working with the Russian River Valley Winegrowers on their upcoming Single Night Event.  One of my favorite things about this event is the Adventure Auction Lots...  The idea for these is to get together with a group and pull together your money together to bid on these Adventures in Russian River Valley. Each lot is personally hosted by the vintners and growers, are designed for 6 to 10 people with just 11 lots available.

    For more information or to purchase tickets to Single Night (where the auction will be held), please visit http://www.facebook.com/NextGenerationWine. Our first video features me in the beginning and is all about trekking with Russian River Valley's Indiana Jones.

    Join Winemaker, Chuck Mansfield (I would also like to add adorable) at historic Hop Kiln Winery for a Russian River Valley Jeep Excursion. Starting on the banks of the Russian River, Chuck will lead a tour of the winery ranch in two open-air, 1950s jeeps. The tour culminates at the ranch's high peak overlooking the entire Russian River Valley.  Back at the 105 year old Hop Kiln building and winery, Chuck will lead you through a barrel tasting and a tasting of his Vineyard Designate Pinot Noirs and host a hearty lunch.

    To purchase tickets for Single Night and to learn more, please visit: http://www.rrvw.org/singlenight2010/

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  • Something fishy is going on at @M_Schlumberger.

    • 19 Mar 2010
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    • Dry Creek Valley Healdsburg Michel-Schlumberger Sonoma County Wine Events
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    Fish

    There are so many puns that I could come up with in telling you all about Fish Day at Michel-Schlumberger Wine Estate.  Instead, I will simply say that tomorrow they are kicking off their first event in their Worms to Wine Nature Series.

    Over the next six months, Michel-Schlumberger will be presenting monthly educational events that highlight their commitment to the land and showcase specific aspects of their organic and sustainable farming practices.   MS is more than a winery know for their kick ass wines, videos, silly hats and awesome social media skills.... Thanks in part to Judd, Jim and myself. :)   They are a winery that truly cares about the area that they make their wine.   They truly walk the walk when it comes to sustainable farming practices.... Take a look at today's article in the Press Democrat about them...  Oh wait, that was from Wednesday.  :)  

    I mean this one: Habitat restoration will benefit trout and salmon, about all that winemaker Mike Brunson is doing to help restore the wildlife in Dry Creek. 

    Tomorrow is Fish Day from 1:00 PM to 4:00 PM.

    Celebrating all things fishy, they are starting the afternoon with a personal tour of the fish hatchery at Lake Sonoma with Ranger Michael Carroll to meet spawning steelhead trout face to face. Following the tour everyone will head back to Michel-Schlumberger for a walk, talk and sip with Winemaker Mike Brunson and Elliott Doss of California Fish and Game along fish friendly and recently restored Wine Creek. Finally, a personal tasting of Mike’s favorite wines will be in the Cellar.

    Event price is $20. A portion of Fish Day proceeds goes to The Friends of Lake Sonoma – a non-profit organization whose purpose is to serve and support the interpretive and visitor service programs at Lake Sonoma.

    Make sure to call the winery to reserve your seat!  707-433-7427

    For more info, check out the Event Page on Facebook: http://www.facebook.com/event.php?eid=384578588856&ref=mf

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  • @sifted grand opening in @downtownsr.

    • 2 Mar 2010
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    • Cupcakes Downtown Santa Rosa Santa Rosa Sonoma County Sprinkles Wine sift: a Cupcakery
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    Finally I am getting to writing my wrap-ups of the craziness of last week.  With Sonoma County Restaurant Week and the grand opening of Sift: a Cupcakery in downtown Santa Rosa, my week was filled with dining out, cupcakes and of course, I was never without my trusty iphone.

    Friday night was the Grand Opening celebration of Sift.  Owner Andrea invited local Santa Rosa business owners and media to come take a look around (their new party room should be open by the middle of March), eat some food, drink some Chandon bubbles, eat some mini cupcakes and.....

    Try pairings of Dogwood Zinfandel with cupcakes that actually had the zinfandel stirred in.  This is something special that Sift does for different winery events.  Any winery can call them up and purchase cupcakes with their own varietal blended into the frosting for wine.  Unfortunately, Sift cannot sell these cupcakes directly to the public because the alcohol in the wine isn't baked out of the frosting like it would inside the actual cake part.

    Enjoy the photobooth in the party room.  Not normally there, but it was a great addition to any party!

    Create their own cupcakes at the sprinkles bar.  Part of the party package that is offered is a cupcake decorating class where everyone can pick and choose their cakes and decorate them with a frosting of their choice and then of course, with SPRINKLES!!!

    If anyone ever visits Sift make sure to sign in on Foursquare or tweet a picture or two to @Sifted! 

    Cheers!

    (download)
    Click here to download:
    sifted_grand_opening_in_downto.zip (1.07 MB)

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  • Bloggers Embrace @SoCoRestWeek!

    • 21 Feb 2010
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    • Bodega Bay It's Not you it's Brie Lick my Spoon Shana Ray Sonoma County Sonoma County Restaurant Week Sonoma County Tourism B The Veggie Queen Two Five Media sonoma bonvivant
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    Sonoma County Restaurant Week - San Francisco Buzz - Zagat Survey

    Here's news that should make a hungry diner happy (without going broke). Sonoma County's first-ever Restaurant Week runs February 22–28 with more than 75 participants, including midpriced spots like Barndiva (see menu), ...http://www.zagat.com/Blog/EntryList.aspx?SCID=39

    Veggie Queen Adventures: Sonoma County Restaurant Week February ...

    Coming up in less than 2 weeks, is the first Sonoma County Restaurant Week. It's a chance to try a number of different restaurants -- certainly more than 25 of them are participating. I have a few that I'd like to revisit since it's ... http://theveggiequeen.blogspot.com/

    Sonoma Restaurant Week, Sonoma, Bellwether Farms, Epicurian ...

    A Lil' Sonoma Restaurant Week & Bellwether Farms Lovin. It’s Sonoma Restaurant Week in the green land of rolling hills, frolicking sheep, and tasty cheese and “It’s Not You, it’s Brie” is celebrating by hosting a giveaway. This giveaway, of course, is completely centered around cheese...  http://itsnotyouitsbrie.com/sonoma-restaurant-week-bellwether-farm

    Sonoma County Restaurant Week: February 22 - 28, 2010

    To celebrate our abundance of yum, participating Sonoma County restaurants will be serving 3-course prix-fixe dinners at deliciously affordable prices during our first-ever Sonoma County Restaurant Week February 22-28, 2010. ... http://www.sonomabonvivant.com/

    Bodega Bay Participates in Sonoma County Restaurant Week!

    Three Bodega Bay restaurants are participating in the first-ever Sonoma County Restaurant Week, February 22-28! During this seven day celebration of our county's farm fresh food and premier wine, enjoy three-course dinner menus at $19, ... http://www.bodegabaylife.com/

    Sonoma County Restaurant Week Giveaway

    Not to worry, I'm not done with the chocolate yet…but let's take a brief respite for some food and wine The first-ever Sonoma County Restaurant Week begins February 22nd and will run through February 28th (about time, huh?). ... http://lickmyspoon.com/

    BrixChicks: Make a Date with Sonoma's Finest! It's Restaurant Week!

    It's almost Sonoma Restaurant week! Open Table calls it "Sonoma County's most delicious week". Where a selection of Sonoma County venues invite you in for $19, $29 and $39 dinners. Three courses of Sonoma county ... http://www.brixchicks.com/

    Sonoma County Restaurant Week: Three-Course Dinners You Can Afford ...

    The first Sonoma County Restaurant Week begins Monday, February 22, 2010 and ends Sunday, February 28, 2010. For seven days over 50 of Sonoma County's best restaurants invite you to celebrate fresh, local cuisine in a ... http://pureluxury.com/blog/

    Sonoma County Restaurant Week | At the Bay's Edge

    Sonoma County Restaurant Week features 3 Course Meals for prices ranging from just $19 - $39. Enjoy local, organic, and delicious Sonoma meals! http://www.thebaysedge.com/

    #Sonoma County #restaurant week Feb. 22-28 starting at $19 ...

    #Sonoma County #restaurant week Feb. 22-28 starting at $19, including #Michelin-starred Sante. www.sonomacountyrestaurantweek.org. Read more from the original source: #Sonoma County Restaurant Week Feb. 22-28 starting at $19, ... http://boyeshotsprings.localspur.com/

    Some of my previous posts on Sonoma County Restaurant Week also:

    Sonoma County Restaurant Week – Calling All Bloggers

    As you might know, Sonoma County Restaurant Week is Two Five Media's latest project. I have been put in charge of all social media interaction with the public and Philip has been adding all the menus and changing up the website as ... http://www.twofiveplus.com/

    sonoma county restaurant week is near.

    The first annual Sonoma County Restaurant Week is so close, I can almost taste it! Only two more weeks! Finally, I have something to look forward to in this translational/dreaded month of February other than it just ... http://shanaray.com/

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  • About

    Hello! My name is Shana Ray, a Digital (Social Media) Marketing Director, working with wineries, restaurants & tech.

    My main website can be found at http://shanaray.com but I use this one as my social media/wine/food/music/llama blog and my way to get out my frustrations with the stuffiness that sometimes comes with wine.

    ...and I have red hair and can usually be heard before I am seen.

    I am a partner at Two Five Media and a Digital Media + PR Manager for Collaborize Classroom http://CollaborizeClassroom.com/blog

    .... yup, llamas.

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